I help AI companies crack enterprise markets. India is my primary specialization: the buyers, the procurement cycles, the proof points that actually close deals. The GTM patterns I've mapped apply across geographies too. US, UK, Middle East. 25 years in enterprise technology. 19 years of enterprise sales and consulting. Nine years building GTM from zero.
Book a diagnostic callYou've built the product. You've closed deals in your home market. Now a new geography: India, the US, the UK, or the Middle East is on the roadmap. But nobody on your team has closed a deal with an Indian bank, navigated a government RFP, or survived a 9-month procurement cycle in an unfamiliar market.
Product works in Western markets. India or another new geography is on the roadmap but nobody knows how to sequence the first 90 days. Which verticals first? Which buyer personas? Which proof points?
You have a regional office but pipeline is thin. Deals stall after the pilot. The local team is reactive, not strategic. You need someone who's navigated this before.
You're the founder-seller entering a new market solo. You need to know which doors to knock on, what language the CXO speaks, and how procurement actually works on the ground.
Three AI companies I know entered India last year without understanding the difference between a pilot sign-off and a procurement approval. Two of them burned 8 months and their entire India budget before a single deal closed.
Not a slide deck. Not a market report you could have Googled. A working relationship with someone who has closed the deals you're trying to close.
Two 60-minute calls per month. We work through your pipeline, your positioning, your buyer conversations, and your deal strategy in real time.
Direct access between calls. When a deal question comes up Wednesday at 4pm, you don't wait until next month's call.
A GTM playbook, competitive positioning doc, buyer persona map, or deal strategy brief. Built from experience, not templates.
Who buys, how they evaluate, and where deals stall. I've mapped the enterprise AI buyer across BFSI and manufacturing in India, the US, the UK, and the Middle East. You get the map, not just a name.
I spent a decade at Infosys and EdgeVerve doing global enterprise consulting. Banks, insurers, large corporates across India, the US, and the UK. That's where I learned how enterprises actually buy technology: the committees, the procurement theatre, the gap between a "yes" in a meeting and a signed contract.
Then I was the first India hire at Blue Prism during the RPA wave. I watched an entire industry go from "what is this" to "every bank needs it" in 36 months. I've seen the same pattern start in AI.
For the last six years, I've built the GTM function at Botminds AI from scratch across the US, India, and the Middle East. Over 250 large enterprise deal cycles navigated. Deals that closed and deals that didn't. Both taught me things no market report ever could: how Indian banks actually evaluate AI vendors, what makes a Middle East procurement cycle stall, and exactly where GTM strategies break when the product, the pricing, or the sequencing isn't right.
I've also consulted for GLG Research, Insight Alpha, Third Bridge, and Dialectica on enterprise AI market intelligence. Surveys and consulting engagements for funds and strategy teams that needed ground-level perspective on what's actually happening in these markets.
Most of what I do is tell clients what to do first. An equal amount of the value is telling them what not to do: which verticals to skip in year one, which buyer personas don't actually have budget, which pilot structures turn into proof-of-concept traps, and which GTM moves look right on a slide but don't survive contact with the market.
The pattern I keep seeing: AI companies build great products, then waste 12 months in a new market because they don't know the local rules. I know the rules. More importantly, I know where they break.
Tell me where you're trying to go and what's stalling. I'll tell you what the first 90 days should look like. If there's a fit for ongoing work, we'll talk about it. If not, you'll still leave with a clearer picture than you walked in with.
Book a diagnostic callFree. 30 minutes. No commitment required.